Takeaways from Apple’s latest slick but predictable event

Have you noticed that Apple events aren’t as exciting today as they once were?

Back then, Steve Jobs used his legendary “reality warping field” while showcasing the latest and greatest from Apple to Apple enthusiasts live at Macworld Expo. Fans camped out for days just to get a good spot for one of Jobs’ legendary speeches.

In the years since Jobs and Macworld Expo ditched that deadly reel and COVID became a thing, Apple product announcements have become scripted TV extravaganzas starring Apple CEO Tim Cook and his minions. At first, I found Apple’s new way of revealing products somewhat amusing. But, over the years, these events have become more predictable and boring.

Last week’s Worldwide Developer Conference event was no exception; predictable and boring. Still, I watched most of it because it’s my job, but I didn’t like it. You can watch the keynote at www.apple.com/apple-events if you like. But if you don’t mind spending an hour and 48 minutes watching it, here are some highlights for Mac users.

The next version of MacOS, dubbed “Ventura”, includes several promising new features such as Stage Manager, “a new way to stay focused on the task at hand while seamlessly switching between apps and windows.” Stage Manager feels less confusing than Mission Control, and more powerful and customizable than the Dock. I eagerly await its arrival.

Another Ventura feature that I think you’ll love is Continuity Camera, which now lets you use your iPhone as a video camera instead of your Mac laptop’s mediocre built-in camera. If your iPhone has an Ultra Wide Camera (iPhone 11 or later), you can call up Desk View, which shows your face next to an overhead view of your desk, which looks both cool and cool. useful.

For what it’s worth, if you want to use your iPhone camera with your Mac now (and you should), remember Reincubate Camo (reincubate.com/camo), an iPhone app I loved back in April 2021. It works great with macOS Monterey so you can start using your iPhone camera with your Mac today.

Apple’s new M2 processors deliver more performance and better power efficiency, and are slated for the completely redesigned Macbook Air and updated 13-inch Macbook Pro.

Finally, a new Apple productivity app called Freeform will be available later this year. It looks like a whiteboard, and Apple says it’s “the place where you and your collaborators can bring ideas to life. Plan projects, gather inspiration, brainstorm with your team, or sketch with a friend. Share files and insert web links, documents, videos and audio files.” As a productivity enthusiast, I can’t wait to try it out.

One last thing: there will soon be public betas of upcoming versions of Apple’s operating system. My advice is not to install them on a device that you depend on to work properly.

Bob “Dr. Mac” LeVitus has written over 90 books, including macOS Monterey for Dummies and The iPhone for Dummies.


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Steven L. Nielsen