The Social Media ROI Playbook: Driving Growth Through Social Media

With over 4 billion social media users worldwide, 350,000 tweets are sent every minute, 4,100 clicks on sponsored Instagram posts, 21 million snapshots created and 694,000 videos viewed on TikTok.

This makes social media a gold mine, full of data that can be turned into intelligence to inform decision making about growth. It is transforming the way organizations operate, especially when it comes to communication and the way they collect consumer and competitive information.

Produced in partnership with The Social Intelligence Lab, in this playbook Meltwater, the global leaders in media intelligence and social data, explore how you can optimize, develop and manage your brand on social media to ultimately drive growth.

Key topics included are
● The Holy Grail: optimize your digital customer experience
● Growth with influencer marketing
● Manage your brand globally
● Increase your social return on investment thanks to consumer insights
● Race for 1st place thanks to competitive intelligence

If you’re struggling to figure out how to use social media to drive business growth, this playbook is a must read.

Download your copy now and start leveraging social media to impact business KPIs.


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Steven L. Nielsen

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